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Marketing Training & Development

Where Business Meets Prosperity

Where Business Meets Prosperity Where Business Meets Prosperity Where Business Meets Prosperity

Our Founder is a Thought Leader in Digital Marketing

About Bruce May

Our Founder

Bruce's Expertise

  

With over forty years of business experience, Bruce has become a recognized thought leader in digital marketing and digital media. No one has done more to bring enterprise level insights into the world of small business marketing. He has written books on digital marketing, content marketing, performance management, performance marketing, and filmmaking (a useful guide to up your video production skills for content marketing campaigns).

Small Business Workshops - Learn How to Market Your Business

Marketing to Acquire New Customers and Drive Traffic

We offer our Exclusive Workshops directly to businesses, one-on-one, taught and facilitated by Bruce May.  These workshops are customized to your marketing needs, based on the level of your current marketing system and your goals for future growth. The combination of teaching and strategic planning will create a customized marketing plan that can take you marketing system to the next level. Learn more about four level marketing system assessment.  Contact us to arrange a free call so we can assess your needs and recommend a customized workshop and strategic planning session (1,2 or 3 days plus 1 or 2 days of follow-up assessment).

(available in throughout the U.S.)

See our Exclusive Workshops


Are you a small business owner who wants to understand how to market your business?  Our Local Workshops are currently being offered in Conroe, Texas.  Learn how to Market Your Business to acquire new customers and drive traffic to your business.  You can also purchase an exclusive workshop presented at your place of business exclusively for your employees. If you live in Texas, join us in Conroe for our one- and two-day workshops. 

(available in Conroe, Texas).

See our Local Workshops


We also offer a Community Workshop that is free to small businesses.  Contact your local Economic Development Organization (EDO) or other local business organization and ask them to sponsor a workshop in your community.  Our Community Workshops are free to local small businesses .

(available in throughout the U.S.)

See our Community Workshops


Small Businesses Try to Do Marketing on their Own

Number of Small Business in the U.S.

Number of Small Businesses in the U.S. Working with an Agency

Number of Small Businesses in the U.S. Working with an Agency

Small businesses represent 99% of all business in the U.S. Less than 1% are enterprise businesses (with more than 500 employees). 81% of small businesses are sole operators, having no employees other than the owner.  16% of small businesses have only between 1 and 19 employees.  

Number of Small Businesses in the U.S. Working with an Agency

Number of Small Businesses in the U.S. Working with an Agency

Number of Small Businesses in the U.S. Working with an Agency

71% of small businesses do their own marketing without the help of a Marketing Manager. Another 21% employ a Marketing Manager. Only 8% of small businesses work with a digital agency.

Unlock Your Business Potential

Learn how to Improve your approach to Marketing

Small businesses make up 99% of all businesses in the U.S. Of these, 81% (27 million) are sole operators with no employees.  This includes a wide range of solely operated businesses, from service providers, business consultants, and independent contractors in multiple industries. Most of these businesses go it alone when it comes to marketing their businesses.  21% employ a Marketing Manager but only about 8% of small businesses work with a digital agency.  This is true in part because most entrepreneurs and business owners don't have businesses degrees and know little about marketing in general, let alone the best practices that have evolved in digital media over the last twenty years.  We address this lack of knowledge with our workshops designed to provide business owners with the most important best practices in digital marketing.  We also show you how to work with a digital agency, what to expect from them, and how to hold them accountable.  If you can invest as little as $1,500 per month you can afford to work with a digital agency who can help with branding, SEO, online ad buying, and much more.  


Learn what you don't know but need to know about marketing and digital advertising from the 30,000-foot view.  Our one and two-day workshops can bring you out of the dark and up to speed in no time!

See our Local Workshops

We offer in-person workshops for small business owners, either in Conroe, Texas or directly to individual businesses throughout the region.

Learn More

Register for our Local Workshops Today

Local Workshops

Small Businesses Lack Knowledge and Skills in Key Areas

Branding

Managing the Customer Journey

Managing the Customer Journey

Most small businesses poorly define their brand or find the language they need to express their brand promise to their customers.  Improving their branding is the most valuable improvement they can make.

Managing the Customer Journey

Managing the Customer Journey

Managing the Customer Journey

Managing the Customer Journey is the job of a Marketing Director.  If you are doing this yourself you need to learn how to create campaigns, define key conversions, and measure KPIs to confirm those conversions.

Creating Campaigns

Managing the Customer Journey

Testing Marketing Channels

Our 15 Basic Campaigns simplify the campaign creation process, allowing you to choose campaigns that fulfill specific marketing goals, complete with defined conversions and key metrics to measure those conversions (KPIs).

Testing Marketing Channels

Using our Quick Start Marketing Strategies

Testing Marketing Channels

We describe both paid for and free marketing channels and who you how to test which ones work best for your business and your budget. This is the second step in Campaign Strategy, often overlooked by small businesses.

Creating Winning Ads

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

Whether you are working in traditional media or online ads, we show you how to create ads with all the key elements, even when using online ads that drive traffic to a landing page.

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

Our Quick Start Marketing Strategies cover six main business categories, and 20 specific business models commonly found in any small town or small community. Our Quick Start Marketing Strategies simplify the tasks of creating campaigns and building a marketing system.

Inspiring Businesses to Thrive!

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Visit our Content Library

Buy our books and download our free eBooks on digital marketing and sales.

Find valuable insights into the current state of marketing and learn best practices that can transform how you create and implement your marketing strategy and advertising campaigns.

See our Books & Whitepapers

Our Content Library is quickly growing with informative content on topics you care about.

Visit Our Content Library

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