Community Workshop

Take Our Small Business Community Workshop

How to Market in the Digital Age

Our Community Workshop is designed to teach small business owners what they need to know to effectively grow their businesses. Talk to your local Economic Development Organization or other Business Organization about hosting one of our Community Workshops. We cover the same key topics covered in our Local, paid for workshops. See below for more information.

Ask your local business organization to sponsor a one-day workshop in your community.

Learn the Heart of Marketing in One Day!

One-Day Marketing Strategy Workshop

We hold our one-day Community Workshop, Marketing and Campaign Strategies & Best Practices through Economic Development Organizations (EDOs) and business organizations. Please contact a local organization in your area and ask them to host a one-day workshop for local businesses. Our Community Workshops are free to small businesses and their employees.

Our Community Workshop focuses on key Marketing Strategies designed for 20 unique business models commonly found in local communities. We teach you how to manage the Customer Journey as it applies to your business. We will teach you best practices in digital marketing including how to create and manage online ad campaigns; how to make media buys online and offline in mass media; how to build campaign marketing and campaign strategies; and how to work with digital agencies. We include both free and paid for marketing channels so you can start marketing on a small budget and grow your marketing system as you grow your business. There will be a series of presentations covering everything from Managing the Customer Journey, creating campaigns, detailed descriptions of best practices in digital media campaigns, how to define your brand, and how to build a marketing strategy from the top down.

The presentations come with complementary eBooks which you can download after the workshop, so you don't have to take notes. Just listen and learn! Then download the eBooks which provide a wealth of reference material to help you design and implement campaigns.

Our eBook, Quick Start Marketing Strategies, Campaign Guides for Six Small Business Categories describes best practices for each of the twenty business models.

Included are recommended campaigns to start with (from our 15 Basic Campaigns) and provide you with a brief description of the Quick Start Marketing Strategy for each business model. Our Quick Start Marketing Strategies take most of the work out of designing campaigns and marketing strategies.

Our Content Library includes some of our most important eBooks.

Go to our Content Library and Download a selection of our eBooks for free.

Schedule a Workshop

EDOs and Business Organizations can schedule a one-day Workshop and invite local businesses to come learn about how to build a marketing strategy using are simple approach.

If you are an EDO or business organization, click on the button below to learn more about our workshops which are free to attendees.

Schedule Now

Marketing Your Business in the Digital Age

Managing the Customer Journey

Understanding the Customer Journey as it applies to your customers is key to building a successful marketing and sales system.

Creating Your Brand

Managing the Customer Journey

Brands are not just for enterprise businesses. Every business has a brand. Learn how to create yours to help you build your business.

Designing Basic Campaigns

Designing campaigns is complicated. That is why we did it for you! Use our 15 Basic Campaigns to drive all your marketing efforts.

Managing Campaigns with Media Metrics

Media metrics can be confusing and misleading. Learn what they really mean and which ones really matter. Take control of your advertising campaigns with this important knowledge.

Using Simple Tools to Track Your Prospects

Automated tools are easier to use and more powerful than ever. Many now use AI to make them even easier to use. Learn which ones are the best for your business and learn how to use them.

Picking the Right Ad Channels for Your Business

The sales process varies across different types of businesses. Learn which approach is right for your business.

Using our Quick Start Marketing Strategies

Our Quick Start Marketing Strategies let you implement campaigns designed for 20 different business models.

Learn How to Grow Your Business the Smart Way

If you want to attend a Community Workshop for Free...

Learn How to Create and Manage Digital Campaigns

Take Our Small Business Community Workshop

How to Market in the Digital Age

We are offering our Community Workshop through EDOs and Business Organizations.

Learn the Heart of Marketing in One Day!

One-Day Marketing Strategy Workshop

Schedule a Workshop

Marketing Your Business in the Digital Age

Managing the Customer Journey

Managing the Customer Journey

Creating Your Brand

Managing the Customer Journey

Designing Basic Campaigns

Managing Campaigns with Media Metrics

Using Simple Tools to Track Your Prospects

Picking the Right Ad Channels for Your Business

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

If you want to attend a workshop...

Learn How to Grow Your Business the Smart Way

If you want to attend a Community Workshop for Free...

Learn How to Create and Manage Digital Campaigns

Take Our Small Business Community Workshop

How to Market in the Digital Age

We are offering our Community Workshop through EDOs and Business Organizations.

Learn the Heart of Marketing in One Day!

One-Day Marketing Strategy Workshop

Schedule a Workshop

Marketing Your Business in the Digital Age

Managing the Customer Journey

Managing the Customer Journey

Creating Your Brand

Managing the Customer Journey

Designing Basic Campaigns

Managing Campaigns with Media Metrics

Using Simple Tools to Track Your Prospects

Picking the Right Ad Channels for Your Business

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

Using our Quick Start Marketing Strategies

If you want to attend a workshop...

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