Enterprise Level Marketing Strategies

{1st level consulting} We help you explore your brand definition, brand values, and messaging with an eye on clarifying your unique value proposition and improving the effectiveness of your marketing campaigns with a consistent and authentic voice.

{1st level consulting} Overview of Campaign Design with 15 basic ad campaigns and best practices on building your own custom campaigns with our "Campaign Builder", a step by step guide to help you create and fine tune campaigns to achieve specific goals. This workshop provides a foundation for more detailed consulting and it provides you with the tools you need to do it yourself, with or without our help. This primarily educational service offered in a consulting environment is designed to inform senior leaders about the goals and processes of marketing as they have evolved in the world of digital media and advertising, supported with Customer Relationship Management (CRM) platforms and services.

{1st level consulting} With a focus on your customer journey, we examine loop conversions across product categories and customer segments, identifying the most efficient and complementary marketing strategies for your business.

{2nd level consulting} Designing a multi-campaign content plan to support your overall marketing and media strategies, this service builds on our work helping you map out complementary campaign strategies (see above).

{2nd level consulting} This top down approach focuses on common CRM processes with an eye on integrating these into your marketing campaigns and creating transparent data flow to better understand campaign outcomes, improve campaign performance, and increase all your sales outcomes.

{2nd level consulting} We drill down into interactions between your marketing and sales staff to maximize employee engagement throughout the customer journey and create a better Customer Experience.

{1st level consulting} This workshop is designed to improve the writing skills of your senior executives. Informed with experience from writing business books, novels, and screenplays, this workshop changes attitudes about writing with simple methods that change how you approach all your writing efforts, from memos, to blogs, and executive presentations.