Choose from our Two Online Marketing Courses

We explain the key elements of a brand and give you guidelines for creating your own brand ("Creating Your Brand," eBook included for future reference).

We explain the differences between Customer Segments, how you can identify them, and how you can create campaigns for all your Customer Segments.

We describe the Customer Journey and the Key Conversions you can use to drive new customers to your business "(Managing the Customer Journey" eBook included for future reference).

We describe our 15 Basic Campaigns that you can use to fulfill your key campaign goals, and we show you how to use these in multiple campaigns that complement each other to achieve a holistic marketing strategy that maximizes your revenue and business growth ("15 Basic Campaigns" eBook included for future reference).

We describe the 12 Top Marketing Channels used by Small Businesses in local ad campaigns (Details included in our Quick Start marketing Strategies) ("Top 12 Marketing Channels, Costs & Benefits", eBook included for future reference).

We show you how to create Winning Ads with powerful messaging to help you acquire new customers and drive more traffic to your business.

We show you how to design ad campaigns that can be used in both on, and offline marketing channels and we show you how to launch and measure their successes (Details included in our Quick Start marketing Strategies) ("Strategic Planning" eBook included for future reference).

We have created marketing strategies for 20 common small business models, complete with best practices and recommended campaigns, picked from our 15 Basic Campaigns.  Use our Quick Start Marketing Strategies to quickly create and implement multiple campaigns that complement each other and help you maximize your Return on Ad Spend (ROAS) and increase your revenues ("Quick Start Marketing Strategies," eBook included for future reference).

We explain the key elements of a brand and give you guidelines for creating your own brand ("Creating Your Brand," eBook included for future reference).

We explain the differences between Customer Segments, how you can identify them, and how you can create campaigns for all your Customer Segments.

We describe the Customer Journey and the Key Conversions you can use to drive new customers to your business ("Managing the Customer Journey," eBook included for future reference).

We show you how to create and use customer personas to help improve your strategic planning and messaging with all your key customer segments. 

We show you ways to better Listen to the Voice of the Customer to improve your strategic planning and create a better Customer Experience ("The Voice of the Customer," eBook included for future reference).

We describe our 15 Basic Campaigns that you can use to fulfill your key campaign goals, and we show you how to use these in multiple campaigns that complement each other to achieve a wholistic marketing strategy that maximizes your revenue and business growth ("15 Basic Campaigns," eBook included for future reference).

We describe the 12 Top Marketing Channels used by Small Businesses in local ad campaigns and recommend ways to use them together more effectively (Details included in our Quick Start marketing Strategies) ("Top 12 Marketing Channels, Costs & Benefits", eBook included for future reference).

We show you how to create Winning Ads with powerful messaging to help you acquire new customers and drive more traffic to your business and how to integrate your online ads with Landing pages to achieve more key conversions.

We describe key elements of digital media strategies and tactics that you can utilize in all your ad campaigns, online and off ("Four Main Digital Marketing Processes," eBook included for future reference).

We show you how to design ad campaigns that can be used in both on, and offline marketing channels and we show you how to launch and measure their successes using our 15 Basic Campaigns (Details included in our Quick Start marketing Strategies). (Strategic Planning eBook included for future reference).

You build a marketing system one campaign at a time. We show you how to go about creating a marketing journey designed to work for your business model (Details included in our Quick Start marketing Strategies).

We have created marketing strategies for 20 common small business models, complete with best practices and recommended campaigns, picked from our 15 Basic Campaigns.  Use our Quick Start Marketing Strategies to quickly create and implement multiple campaigns that complement each other and help you maximize Return on Ad Spend (ROAS) and increase your revenues ("Quick Start Marketing Strategies," eBook included for your future reference).